Beyond CSAT: Uncovering the Root Cause of Poor Customer Experience

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While CSAT is a great aggregate measure of customer experience, its one-dimensional nature doesn’t provide brands with enough context or action items to address potential CX issues.

In this eBook, we’ll outline the top three ways brands can address the root cause of poor customer experience.

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CSAT Scores Are a Mixed Bag of Feedback

We'll provide a real-world example

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Digging Deep Into the 3 P's

Why brands need to take a closer look at three main areas

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Actionable Strategies that Work

Tips to help you address potential CX issues, and fix them

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